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Business Background

The Ministry of Commerce has carried out pilot in 59 cities throughout the country from 2010 by following the principle that the pilot goes ahead first and breakthrough is made for key points.

Specific Plan

The meat & vegetable traceability system developed by Ehsure Technology is a whole process traceability system built in strict accordance with relevant national stipulation based on modern circulation mode by applying information technology means.The system realizes automatic information input of food from planting and breeding of raw materials and to consumers at last and breaks through whole process from production, processing to circulation to form a perfect food safety information traceability loop in which the source is traced, the destination is verified and the responsibility is investigated.

Food safety information traceability system

The system realizes automatic information input of food from planting and breeding of raw materials and to consumers at last and breaks through whole process from production, processing to circulation to form a perfect food safety information traceability loop in which the source is traced, the destination is verified and the responsibility is investigated.

All channel traceable management system

A complete set of elaborative and traceability marketing system is established from tagging to goods pickup and delivery including channel information management, distributor management, terminal management, online order, electronic commerce ERP, smart terminal connection, self-run 020 and F2C, customer’s relationship and accumulated points management and precise marketing and other modules.

Digital omni-channel and traceable marketing mode

With the manufacturer as the center, uniform management is performed for online and offline channels so as to achieve marketing management for all channels such as online order of distributor, invoice management, real-time inventory, product freshness, anti-channel conflict.

Classic Cases

Jinjian Cereals Industry

Jinjian Cereals Industry is the first batch National Key Leading Enterprise, National Excellent Food Industrial Enterprise, High Quality Rice Demonstration Base of National Paddy Project, Branch R&D Center for Agricultural Quality Rice, Top 100 China Cereals Oils Enterprise after agriculture industrialization.

Cooperation achievement

The digital omni-channel traceable marketing new mode breaks the constraint of traditional marketing mode. With the manufacturer as the center, uniform management is performed for online and offline channels so as to achieve marketing management for all channels such as online order of distributors, invoice management, real-time inventory, product freshness, anti-channel conflict.

The digital omni-channel traceable marketing management system includes channel information management, distributor management, terminal management, online order, electronic commerce ERP, smart terminal connection, self-run 020 and F2C, customer’s relationship and accumulated points management and precise marketing and other modules. A complete set of elaborative and traceability marketing system is established from ID code to goods pickup and delivery.

Big data marketing: obtain the customer’s big data through management for distributors, outlets, and members. Interactive marketing campaign is carried out on such basis to increase customer’s viscosity and create more value for enterprises.

Customers

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